Defining Success in Digital Adoption

A talk by Elliott Tucker
B2B eCommerce Process Lead, HP

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About this talk

With any transformation project, there are clear objectives and key outcomes – a clear from/to identified. Do you have those objectives and outcomes identified as it relates to digital adoption? Digital adoption plans should also have clearly defined success criteria and metrics to be able to measure the ROI – setting your stakeholders, or customers, up for success. In this talk, we will cover a case study of how to be intentional in defining success with use of digital adoptions tools and how digital adoption transforms your organization.